E-Commerce Plus Add-on
Analytics Modul
Introduction The Analytics Module allows you to analyse the behaviour of your shop visitors and gain valuable insights into the use of your online shop. The module supports various analysis and tracking tools such as Google Analytics 4, Facebook Pixel, TikTok Pixel and Hotjar. In this guide, you will learn how to connect and configure these services with your online shop. Module advantages Analysis of visitor behaviour in the online shop Measurement of marketing campaigns and conversion rates Analysis of the ordering process and possible cancellations Integration of multiple tracking tools in one module Video Configuration of the Analytics Module Requirements for getting started Access to the 21. »
Blog
Introduction Using the blog module, you can post blog entries on your online shop. Your customers can view all these entries and stay top informed. This guide explains how to install the module and create an entry. Benefits More visibility: Blogs improve ranking in search engines and thus bring more visitors to the shop. Build expert status: With helpful content, you show competence and gain trust from your customers. Strengthen customer loyalty: Interesting entries motivate customers to visit again and again and engage with your brand. »
Cross-Selling
Introduction With the cross-selling module, your 21.Commerce web shop can analyse which items are frequently purchased together and automatically generate purchase recommendations for your customers. In this guide, you will learn how to set up and configure the module. We are also happy to show you how it works in a video: Module advantages Automatic purchase recommendations for customers Increase in shopping basket value through targeted suggestions Recommendations based on real order data Easy management via the shop administration Configuring the cross-selling module Required to get started 21. »
Manufacturer management
Introduction With the manufacturer module, you can assign items to a manufacturer in addition to categories. This allows customers to search specifically for all offers from a particular manufacturer. In addition, a link can be stored for each manufacturer, which is displayed with the item so that the customer can go directly to the manufacturer’s website. We are also happy to show you this in a video: Advantages of the module Customers can search specifically for manufacturers. »
Product Reviews
Introduction This module allows shop customers to rate products. A rating of 1-5 stars and a comment is given. Depending on the configuration, products can only be rated after the corresponding product has been purchased. You can use your own graphics for the ratings and adapt the display to your own corporate design. This guide explains how you can set up the module. Benefits Build trust: Genuine customer opinions appear credible and create security when purchasing. »
Search analysis
Introduction The search analysis module allows you to evaluate and analyse the search terms entered by shop visitors. This provides you with valuable information about which products are being searched for and where there is potential for optimisation in your product range or item descriptions. We would be happy to show you how it works in a video: Module advantages Analysis of the terms actually searched for in the shop Identification of search queries without hits Optimisation potential for product range and item texts Easy management via the shop administration Configuration of the search analysis module Required to get started 21. »
Shopping List
Introduction The wish list module allows customers to add items to a wish list for repeat orders. This gives them quick access to frequently purchased products and reduces the effort involved in ordering. Shop customers can create as many wish lists as they like, easily add items and, if necessary, add them back to their shopping basket with a single click. Completed orders can also be transferred to a wish list. »
Vouchers
Introduction With the E-Commerce Plus add-on, you can create and manage vouchers. Vouchers are organised into campaigns, where you can specify the quantity, expiry date and value (fixed or as a percentage). Vouchers can: apply to an entire order or be linked to a specific item All vouchers can be exported as a CSV file and processed further in Excel, for example. Additionally, a voucher item can be created where the customer is free to choose the price. »
